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Andy Jassy Amazon CEO Amazon as organization
Attached please find the Final Paper Requirements. As the semester progresses, more information will be provided about the formatting of the final paper.
A one-page paper proposal (Word document) is due to be submitted via Assignments between September 4 and September 10.
The proposal (one page…not one paragraph) should briefly describe the leader, organization, and crisis/event/accomplishment that you will analyze. The leader/organization/crisis should be researchable in the public domain. In other words, the dilemma in the organization must be verifiable.
The proposal shall be a MS Word document submitted as an attachment. The Word document shall be 12-font Times New Roman and double-spaced. The document shall be named:
.
MADS 6606
Final Paper Requirements
One of the essential elements of the MADS 6606 class is the final paper. This 10-page paper written in
APA style will include:
I. Title Page
II. Introduction
III. Leader’s Biographical Information
IV. Major Influences (life event, disorienting dilemma, etc.)
V. Notable Leadership Position(s)
VI. Crisis/Event/Accomplishment within an Organization
VII. Identifiable Leadership Attributes
VIII. TLP Scale
IX. Characteristics of Followers / Relationship with Followers
X. Legacy
XI. Conclusion
XII. References
The title page (page 1) must comport with an APA formatted title page.
In Section II introduce your leader and their organization. The leader can be selected from any field or
sector (public or private, but needs to be researchable, not known only to you).
In Section III provide a very brief biographical sketch of the leader.
In Section IV outline any major event or impact on the person’s leadership development.
In Section V note any leadership positions the leader held or holds.
In Section VI you should identify and describe the organizational dilemma or accomplishment you are
linking to the leader in this paper. The dilemma or accomplishment should be researchable in the public
domain.
In Section VII identify any apparent or perceived leadership traits of the leader.
In Section VIII you will use the TLP to analyze the qualities of the leader. TLP information will be presented
during the course.
In Section IX outline the characteristics of the leader’s followers or the relationship the leader holds with
the followers.
In Section X describe what legacy the leader is generally perceived to have left as the result of their role in
the crisis, event, or accomplishment.
Section XI is self-explanatory. The conclusion will not go beyond page 10 in your paper (Word document)
or your paper will be returned to you ungraded.
The references page should be in strict conformance with APA guidelines for reference pages.
MADS 6606
Final Paper Requirements
An example for a paper might include an examination of how CEO James Burke (Johnson & Johnson)
handled the cyanide tampering incidents with its Tylenol products back in 1982. Section III might address
Burke’s upbringing in rural New England and Section IV might address any major life events that resulted
in Burke’s value-driven approach to business and crisis management. Section V would note his leadership
ascension in J&J as well as any other notable positions he held. Section VI would outline the
crisis/event/accomplishment under examination. Section VII would delve into any of Burke’s leadership
attributes. Information for the TLP will be forthcoming to facilitate the development of Section VIII.
Section IX could examine either the J&J followers within the organization or J&J customers. Section X
could address how Burke’s leadership is perceived as a result of how he handled the Tylenol crisis (example:
J&J’s handling of the Tylenol incident is a model for corporate crisis communications today).

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