“Healthcare Insurance” Please respond to the following:
- From the e-Activity, compare the key components inherent in the national health insurance financing systems of two (2) different countries. Determine the impact that financing health insurance has on the economy of each country that you selected. Provide examples to support your rationale.
- Examine the importance of health insurance with respect to the cost of the uninsured on the healthcare system. Interpret the function of the Affordable Care Act in providing insurance coverage to the uninsured. Provide two (2) examples to support your rationale.
“Healthcare Quality” Please respond to the following:
- Specify at least two (2) examples of quality initiatives that could potentially reduce healthcare cost. Illustrate, with real-world examples, the capacity to which healthcare cost affects healthcare quality in the United States.
- Determine the importance of generic drug availability in relationship to healthcare quality and cost. Provide at least two (2) examples to illustrate the degree to which generic drug availability is significant to the uninsured.
“Strategy and Market Planning” Please respond to the following:
- Analyze the steps involved in building a strategic plan for a health care organization and determine which step is the most difficult to get execute correctly. Explain your rationale.
- Analyze the SWOT and FIVE Factors Analyses and determine which would be more valuable from a marketing perspective. Provide specific examples of how you could use the results of either analysis to support informed marketing efforts.
How Health Care Buyers Make Choices” Please respond to the following:
- Recall a situation in which you sought health care of some type (not including care for an injury or illness). Determine if your situation followed the five steps of the buying decision model and what role marketing may have played in your seeking care. Provide specific examples to support your response.
- Analyze the stages of the organizational buying process and determine which stage would be impacted the most by effective marketing. Explain your rationale.