Hi, I am looking for someone to write an article on representation of gender in south african television advertising Paper must be at least 1250 words. Please, no plagiarized work! In Luyt’s article titled Representation of gender in South Africa Television Advertising: A content analysis, the author shapes the primary anthropological problem by examining the concept and notion of gender roles and gender representations through the medium of advertising in South Africa to depict the nature of variance and differentiation in male and female projections as demonstrated via television advertising. For the purposes of exploring the realm of gender in the sample region, the author of the research has formulated nine distinct research questions which the article aims to explicate upon through the integration of comprehensive literature encompassing two decades of work on the subject in addition to several cross-national examinations.
The research questions which have been analyzed in the study are as follows: 1) males will be demonstrated as key visual participants in media representations in comparison with female participants 2) males will be demonstrated as key narrators in media representations in comparison with female participants 3) males will be depicted in scenarios away from the household in media representations in comparison with female participants 4) male adults will be depicted in scenarios without children as compared to female participants 5) males will be projected in media representations for masculine products while, females would be projected endorsing products that serve domestic purposes 6) males will be projected in settings with older individuals while, women will be projected in settings with younger individuals 7) the social class of males will be represented as much higher than that of females 8) the ethnicity and race of males will be represented largely as Whites rather than Blacks in comparison with females and 9) .
the representation of males in the selected medium would be mainly positive and less negative in comparison with the projections of females (Luyt 358-359).